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Hey, Fearless Friends!

This week on Stay Fearless or Die Trying😀 

• THE LOVE LIST is sooo live. We had the most incredible 3 events last weekend back to back and let me tell you…people loved it. See what The Love List is building here!

• I turned 28 on Wednesday! 28 things I’ve learned in 28 years here.

• I’m raising $200K for Chief Swag Officer, my e-commerce brand, with a friends and family round. Interested? Reply to this email and I’ll send you the deck.

• Shop The Connecticut Hat Collection, designed and made right here in CT. Grab your favorite and help support this growing community. 860 & 203 necklaces are officially live!

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Being an Entrepreneur Is No Joke!

Whether you’re running a personal brand, launching a startup, or finding new ways to share your creativity with the world, entrepreneurship demands everything from you — your time, your energy, and your ideas. It can be exciting and deeply fulfilling, but it can also be exhausting and, at times, isolating.

Research shows that over 60% of entrepreneurs report feeling burned out, and nearly half say their mental health has suffered as a direct result of their work (Harvard Business Review, 2023). Unlike a traditional 9-to-5 job, entrepreneurship doesn’t come with clear boundaries — there’s no “clocking out.” You’re not just managing a business; you are the business.

This constant state of urgency and overextension can make it easy to neglect yourself. Sleep gets shortened, meals get skipped, and personal relationships take a back seat. Over time, that neglect compounds. Studies from the American Psychological Association show that chronic stress reduces productivity by up to 40% and increases the likelihood of health issues, from anxiety to heart disease.

Burnout isn’t just fatigue — it’s the depletion of the very energy that drives innovation, creativity, and problem-solving. Tackling it requires awareness, structure, and self-compassion. That might mean scheduling rest like you schedule meetings, setting boundaries on your availability, or building a support system that reminds you you’re not doing this alone.

Because no matter how ambitious the vision, sustaining it starts with sustaining yourself.

What Is Burnout?

The good news? Burnout doesn’t have to mark the end of your journey. In fact, it can be the beginning of a more fulfilling and sustainable way of working. Sometimes, things need to fall apart for us to recognize what truly needs improvement.

How I prevent burnout:

Pause Before You Push:
When you’re used to hustling, stopping can feel terrifying. It’s unfamiliar—especially when your livelihood depends on your work. Your sense of safety can start to feel tied to constant motion. But pausing doesn’t mean giving up; it simply means giving yourself time to heal before you break.

Take time off, even if it’s just a day or two. Step away from the inbox and give yourself permission to truly relax. Remind yourself that rest is not a luxury — it’s a necessity.

Fall Back in Love With Your “Why”:
Burnout can make your passion feel like a burden, but beneath all that fatigue lies the spark that started it all. Reconnecting with your original “why” — the purpose and excitement that once fueled you — can be the key to overcoming burnout and rediscovering joy in your work.

Simplify Everything:
Sometimes we burn out because we’re doing too much. Ask yourself if every task on your plate is truly necessary. What can you delegate or outsource? Which products, services, or initiatives are actually driving value — and which ones can you let go of? Don’t be afraid to reevaluate and streamline; simplicity creates space for creativity and clarity.

Celebrate Progress, Not Just Peaks:
Remember to celebrate the small wins — and have fun along the way. It might sound cliché, but it’s not always about the destination; it’s about the journey. You don’t have to wait for the next big launch, press feature, or recognition to feel proud. Every step forward counts.As you continue growing, building, and creating, remember that you are not your work. You are an entire human being worthy of care, rest, and peace, NOT just results.

Yes, being an entrepreneur is brave, bold, and often beautiful, but it does not mean you have to lose yourself along the way. It is not your entire identity, just a part. So take of yourself, and your business can flourish.

Remember, you can always rebuild and find your rhythm again. So if your life feels dim right now, don’t panic. Just pause, breathe, and take one intentional step back towards yourself.

Other newsletters I read weekly:

Stay fearless or die trying,
-Alexa

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